Ashley Waldman

Companies are still struggling to find ways to manage massive amounts of data in a way that drives their customer-centric strategic initiatives without becoming a bottleneck to the entire organization. Along the path to success, data quality, governance, and other critical decisions around your master data need to be made that can significantly impact your company’s growth.

When preparing for Valentine's Day, customers expect to be treated with consistent care as they scroll through flower delivery recommendations, pick out the perfect funny, yet thoughtful valentine card, or simply splurge on a special meal for one. Not only do customers expect their shopping to be quick and easy, they expect an omnichannel experience across every point of access. Whether they put flowers in their virtual shopping cart or order them by phone, customers want to be known and appreciated with each interaction. However, like the unpredictable game of romance, not every customer’s experience always goes exactly as planned. Fortunately, there are steps that you can take now to make sure that your customers truly feel the love.

If you want to improve your customer experience, you must improve the quality of your data. This post highlights essential information originally presented in this webinar hosted by "The Data Doc," Tom Redman, and Stibo Systems' own, Rob Bruce. The information provides key insights about customers as they relate to your company and the constant collection of new data.

Keeping track of your physical assets: devices, tools, equipment and real estate, to name a few, already requires managing and maintaining large amounts of information. Where are your assets? Who is using them? These are typical questions companies encounter on a daily basis and their answers are critical to maintain efficient operations. Errors in this information and delays in accessing asset data can result in loss of productivity and higher costs. But what happens when your assets start generating data of their own?

It must have been somewhere around the third mile, err—fifth kilometer, of that evening’s quest that it started to dawn on me. This was something truly different. Here we were—me, my wife, our two boys (ages 5 and 7) and ever-accommodating infant daughter, trekking through an open field near our home in search of cartoon monsters. Ostensibly our destination was the picnic pavilion in the park near our house, but more precisely it was the virtual waypoint located at the pavilion being displayed on our two iPhone screens. We were headed there to re-stock supplies that would aid us on our digital quest to find, hoard collect and train Pokémon. All so that they might one day compete in anime-style gladiatorial combat in service of our family’s honor.

Like many of you, I’m excited for the release of Batman vs. Superman: Dawn of Justice this week. Perhaps not quite as excited as I am for season 6 of Game of Thrones, but excited nonetheless. Of all the comic book superheroes, Batman in particular has always captured my imagination.