Location Data Cloud

Location Data Cloud gives you a golden record for every site you run. You get a single view of all your organization's location data, including internal site data (like corporate locations, stores, distribution centers, warehouses, offices and franchises) and external site data (like competitors, customers, partners and suppliers). The solution centralizes site and location-specific data in various formats from heterogeneous systems to create a single view that can be used across all functional departments, GIS and analytical systems and outbound marketing applications.

With a single source of truth, you can consolidate, cleanse, govern and share updates to hundreds of geographic, site and inventory data attributes (such as addresses, opening hours, in-store services, key staff and more) to multiple channels, websites, applications and business processes all from this centralized hub. Store an unlimited number of file attachments such as leases, insurance policies, maintenance contracts, and photos for easy access.

With Location Data Cloud, you can enhance the value of your site and location data by using data enrichment services for demographic data, competitor data, address verification and more.

Through integrations with third-party data sources, Location Data Cloud enriches site information with demographic data (like purchasing behaviors, average income and age) to help you gain a competitive advantage. This location master data management helps inform more strategic decision making about site selections, targeted marketing, product placement and more.

The cloud also incorporates rich data attribution, including verified square footage, address cleansing, standardization and scoring. Our integration with GBG Loqate gives you automated address verification and geocoding, and it even includes latitude and longitude coordinates to guarantee precise delivery to your customer's address.

Location Data Cloud streamlines and automates your business processes using data policy management rules and workflows. This helps ensure your location data complies with data quality standards and is fit for real-time analytics.

With this cloud solution, you can establish a single, 360° view of all location information and site-specific attributes. Our data model eliminates duplicates and merging data sets, using automation, business rules and workflows to track changes and data matches. You can also track data accuracy, completeness and currency using trusted data quality dashboards for all locations.

Data governance workflows can be used for periodic maintenance reminders and notifications about repairs, remodeling, new construction and other site activities. This makes collaboration between corporate and store-level teams easy — critical for building better customer relationships and taking on new business initiatives.

With Location Data Cloud, you can build different hierarchies based on division, region, district, tax and trade area, sales territory and store information for a full understanding of the property portfolio. This function aggregates sites with similar attributes into clusters and define sales territories that help you compare multiple sites in the same territory based on user-defined attributes.

Location-based information, when combined with product, customer, employee or supplier data, can provide actionable insights that reduce your business risk. With Stibo Systems Platform, companies can manage multiple data domains in a single place, connecting all master data for even greater value.

Our MDM solution lets you combine location data with other domains to:

• Deliver personalized marketing campaigns based on local services and promotions by connecting location master data with customer master data
• Optimize product distribution and maximize your retail site’s shelving and refrigeration capacity by connecting location data with product data
• Increase supply chain efficiency and mitigate local distribution challenges by combining location data and supplier data
• Manage staffing across multiple retail sites by combining location data and employee data