Master Data Management Built For

Consumer Packaged Goods

Give customers and suppliers the products, offers and services they desire by mastering your data throughout the entire supply chain.

Transform siloed data into a 360° view of your business for product design, physical goods creation, supplier onboarding, product placement and more.

In North America alone, the consumer packaged goods (CPG) industry is valued at $2 trillion. Though packaged goods have typically been sold at brick-and-mortar locations, customer expectations have spurred companies to reach out to consumers across digital channels. In addition, manufacturing and supply chain processes have become data intensive.

CPG enterprises have to keep up with consumer spending trends, new technologies and channels (e.g., Amazon Echo and Dash), rising costs, price deflation and demand for sales growth.

For wholesale and distribution, as well as food and beverage enterprises, master data management (MDM) creates data transparency and a connected view of data across the business so enterprises can stay ahead.

CPG companies can leverage MDM as a centralized source of truth that integrates and consolidates data while ensuring accuracy through governance rules and processes. Ultimately, enterprises can achieve true digital transformation that propels traditional companies into the digital era.

MDM enables CPG companies to achieve digital transformation
and provide higher-quality goods, offers and services.

Kellogg's Success Story The food and beverage manufacturer uses MDM for seamless brand experiences, quicker product introductions and providing a single, global version of the truth. Get the Success Story

5 Critical Factors for Direct-to-Consumer Success Learn where to start and what the main considerations are when marketing directly to your consumers. Get the eBook

The State of Master Data Management: Are organizations leading or lagging? Just 13% of organizations are good or very good at organizing and locating data. How do you compare with your competitors? Get the eBook

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90%

of the growth in the CPG industry last year came from online sales.

CPG Strategy blog, 2018

20%

estimated portion of CPG product sales that will be online by 2025.

Forbes.com, 2018

Launch new digital business models and accelerate the growth of existing business.

Transform products

Improve all stages of product development from ideation to commercialization.

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Meet regulations

Streamline processes to improve and simplify compliance for millions of products.

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Optimize the supply chain

Track products throughout their lifecycle and improve traceability with a single view.

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Accelerate time-to-market

Exchange information faster with suppliers, vendors and value chain partners.

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Dive deeper into Master Data Management for Consumer Packaged Goods

Increasing Market Share with Private Label Consumer Goods The growing popularity of private label brands is a boon for beleaguered retailers. But how can you capitalize on the private label trend? Read this fact sheet to learn about a few best practices to keep in mind. Get the Fact Sheet

Customer MDM for Consumer Packaged Goods CMDM helps CPG businesses reach strategic goals by unifying and governing critical data across systems to a create a complete customer view using a seamless, scalable and flexible platform. Get the Industry Sheet

The Recipe for Success with Product Lifecycle Management Manage your design, development and sourcing processes efficiently to deliver winning products faster. Get the eBook

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Ready to learn more? Stibo Systems is built for you With four decades of experience and a proven record in MDM solutions and services, Stibo Systems can help your organization to achieve success. Discover the many ways we put Your business first.

Consumer Packaged Goods

Transform siloed data into a 360° view of your business for product design, physical goods creation, supplier onboarding, product placement and more.

MDM enables CPG companies to achieve digital transformation and provide higher-quality goods, offers and services.

Launch new digital business models and accelerate the growth of existing business.

Dive deeper into Master Data Management for Consumer Packaged Goods

MDM enables CPG companies to achieve digital transformation
and provide higher-quality goods, offers and services.