PRODUCT DATA ONBOARDING

Get product data to market faster

Product Data Onboarding collects, validates, enriches, and publishes complete product information — from every supplier, all in one cloud service. Replace spreadsheet chasing and manual review with guided workflows. And bring supplier data into your catalog faster, cleaner, and readier than ever for every channel.

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The benefits of Product Data Onboarding

Faster time to market
Automate repetitive onboarding steps and reduce back-and-forth with suppliers, so new products and updates reach your channels sooner.
Trustworthy onboarded data
Use validation rules and enrichment to catch inaccuracies at the source, helping every supplier submission meet your standards before product information reaches customers.
More time for higher-value work
Collaborative supplier workflows and a self-service portal reduce manual entry, giving procurement, marketing, and ecommerce teams more time back.
Better supplier experience
Give suppliers a clearer way to submit product data, add required information, track progress, and respond when updates are needed.
AI-ready catalog
Bring trusted, enriched product data into a governed workflow, so product information is more complete, controlled, and ready for downstream AI-driven discovery and transactions.

What’s included in Product Data Onboarding

Supplier data collection
Collect product information from suppliers in one cloud service, reducing reliance on spreadsheets, disconnected tools, and manual follow-up.
Supplier self-service portal
Give suppliers a more guided experience for submitting and updating product information.
Validation rules
Catch inaccuracies early by checking supplier submissions against the requirements your team defines.
Mapping and transformation
Help map supplier product data to retailer standards, reducing ambiguity and manual reformatting.
Workflow builder
Control how product data enters PIM with configurable workflows for onboarding, review, approval, and governance.
API connectors and third-party integrations
Connect to PIM and existing systems through API connectors, with options to extend through third-party connectors and integrations as needs grow.
Data quality dashboards
Use embedded visual KPIs to monitor data quality, track onboarding progress, assess product data status, and spot bottlenecks.
Enhanced content support
Add rich media, comparison content, lifestyle imagery, and other product-page content from inside the same onboarding workflow once product data is complete and accurate.

How Product Data Onboarding works

Product Data Onboarding supports both sides of the onboarding process: the retailer setting standards and managing submissions, and the supplier providing product data through a clearer, more collaborative workflow.

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1. Set your product data standards

Define the requirements, business rules, and data standards suppliers need to meet before their product information is accepted.

2. Invite suppliers into the portal

Give suppliers access to a cloud-based portal where they can submit product information against your requirements.

3. Monitor submissions in real time

See what suppliers have submitted and where each submission stands, instead of waiting on spreadsheets or email threads.

4. Review exceptions and incomplete data

Use the workflow to identify submissions that are incomplete or do not meet the required standard.

5. Bring cleaner data into your catalog

Move supplier data into your product data workflow once it has been mapped, validated, and prepared for use.

Product Data Onboarding in action

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Ferguson streamlined product onboarding with AI and MDM

• Manages product data from 35,000 vendors across a catalog of over 6 million items

• Improved onboarding efficiency

• Eliminated manual bottlenecks

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A leading North American retailer made product onboarding 96% faster

• 96% faster data onboarding

• 1,000 suppliers onboarded so far

• 240,000 supplier-submitted products in a quarter

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Lyreco cut time to market by 50%

• 50% faster time to market

• 95% cut in manual data entry

• 80% faster text generation

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Stibo Systems named a Leader in the Gartner Magic Quadrant for Master Data Management Solutions, 2026

Gartner recognized Stibo Systems as a Leader for our "Completeness of Vision" and "Ability to Execute." This recognition validates years of MDM innovation, strategy and enterprise-scale execution.

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Annual report: Our Year in Review

We’ve delivered the strongest financial performance in our history, driven by continued execution of our strategy and the increasing impact of investments made in recent years – while further strengthening our position in a fast-evolving market. See how Stibo Systems is leading the way.

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Product Data Onboarding FAQ

What is product data onboarding?

Product data onboarding is the process of collecting, validating, mapping, enriching, reviewing, and publishing product information from suppliers so it can be used in a retailer’s catalog and downstream channels.  

How does Product Data Onboarding help retailers?

Product Data Onboarding helps retailers define supplier data standards, collect submissions through a portal, monitor onboarding progress, validate incoming product data, and reduce spreadsheet-based follow-up.  

How does Product Data Onboarding help suppliers?

Product Data Onboarding gives suppliers a clearer way to submit product data, add required product details, enrich content, track submission status, and respond when updates are needed.

How does Product Data Onboarding improve supplier data ingestion and standardization?

Product Data Onboarding brings supplier data into one guided workflow, replacing scattered spreadsheets and disconnected tools while helping teams map, validate, and standardize product information before it enters the catalog.

Does Stibo Systems onboarding use AI?

Yes. Product Data Onboarding helps automate the process with AI-driven data mapping, validation, rule enforcement, and transformation. By validating and transforming data before it enters PIM, our onboarding solution improves overall data accuracy and helps reduce downstream data cleanup effort. How does Product Data Onboarding improve vendor and product mapping?

Product Data Onboarding helps map supplier submissions to retailer standards, reducing ambiguity, manual formatting, and back-and-forth between retailers and suppliers.

Can Product Data Onboarding automate validation and rule enforcement?

Yes. The source copy references validation rules, automated workflows, and the ability to control how data enters PIM with the workflow builder.  

How does Product Data Onboarding connect to PIM and existing systems?

Product Data Onboarding can connect to PIM and existing systems through API connectors, and onboarded data flows into PIM as part of the connected Product Experience Data Cloud lifecycle.  

How are product onboarding approvals managed?

Retailers can review supplier submissions, identify incomplete or nonstandard data, and suppliers can track submission status and receive notifications when updates are needed.

 

Ready to bring supplier data into your catalog faster and cleaner?

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