Stibo Systems - The Master Data Management Company
Stibo Systems - The Master Data Management Company

Privacy Policy

Stibo Systems cares for your privacy. This Privacy Policy covers what we collect and how we use, disclose, transfer and store your personal data.

Stibo Systems Global Headquarters
Axel Kiers Vej 11
DK-8270 Højbjerg

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If you wish to submit an inquiry regarding privacy or security matters, please complete the form on this page

The goal of Stibo Systems and its subsidiaries and affiliates, (collectively referred to as "Stibo Systems") is to provide you with a personalized Internet experience that delivers the information, resources, and services that are most relevant and helpful to you. In order to achieve this goal, we may collect personal data during your visits to understand what differentiates you from each of our other users. This Privacy Statement discloses information gathering and dissemination practices of Stibo Systems in connection with and all other World Wide Web sites owned or operated by Stibo Systems (collectively, the "Site")

Data is generated by you when you browse the Stibo Systems Site or submit forms and give consent to receive marketing material, newsletters, or other forms of communication. The list below shows the type of personal data that is logged or sent to Stibo Systems when you use the Site.

  • IP or MAC address.
  • Time of visit and referring location (e.g. the Site or page that offered a link to a Stibo Systems page).
  • Browsing data, statistical data and aggregated data on your page visits.
  • Browser and device information.
  • Information about consent submitted through the Site.
  • When you submit an online form we obtain the information you provide. This will typically be your name, email address, phone number, title and the company you represent.


  • To personalize your experience on our Site and present you with relevant information.
  • To continuously optimize and improve our Site and content based on the information and feedback we receive from you and your activity on our Site.
  • To manage consents and subscriptions to our mailing lists.
  • To respond to requests received through the Site.

When processing personal data, it is either based on your consent or a legitimate interest. There can also be cases where processing your information is necessary for the performance of a contract to which you are a party, or in order to take steps at your request prior to entering into a contract, cf. GDPR art. 6(1)(a)-(b)-(f).

We process personal information for certain legitimate business purposes, which include some or all of the following:

  • where the processing enables us to enhance, modify, personalize or otherwise improve our services / communications for the benefit of our customers.
  • to better understand how people interact with our Site.
  • to determine the effectiveness of promotional campaigns and advertising.

We value your data and respect your privacy. When processing is based on consent, you may at any time withdraw your consent by using the unsubscribe feature that you find in the bottom of all of our marketing communication or you can simply follow this link and use our contact form. Withdrawal of your consent will not affect the lawfulness of the processing prior to the withdrawal.

Stibo Systems does not sell, trade or otherwise transfer personally identifiable information to untrusted third-parties. In most cases, we use anonymous data in our website analytics platforms. At times, personal data, such as an IP address, could be collected through the Stibo Systems Site and shared with trusted third-parties to assist with the everyday operation and improvement of our Site.

For these purposes, we hand over data about IP addresses, Mac addresses and other identification data about devices used to access our Sites. Some of these services, see list below, are based in the US which has not been assessed by the EU Data Protection Board to have implemented sufficient data-protection legislation in relation to EU data-protection standards in countries outside the EU/EAA. However, US-based third-parties engaged with Stibo Systems will have to be either self-certified under the EU-US Privacy Shield scheme or comply with Standard Contractual Clauses to meet the requirement of requisite sufficiency in a country outside the EU/EEA.

Personal data will only be shared on a need-to-know-basis and only with trusted third-parties who are contractually obliged to keep any personal data confidential and to comply with the requirements and obligations of being a data processor.

We use the following services and cookies from trusted third-parties:

Google Analytics: For website and user statistics

HotJar: For advanced user statistics and feedback

Wistia: For video analytics purposes

Hubspot: For consent management, site analytics, and subscriptions

Salesforce: For customer relationship management

Communigator: For IP business naming information

PathFactory: For contentent analytic purposes

We keep personal data about customers, partners and contractors on file in our CRM system during the period in which we have a business relationship with you or the company you represent. We store this information until we no longer have a business purpose for maintaining the relation or if you ask us to delete it, unless we have a legal obligation to store the information for longer.

Job applications that do not result in employment with Stibo Systems will be deleted no later than 6 months from reception. Exceptions are made where an applicant has provided a consent for Stibo Systems to keep the information for future job openings e.g. for the purpose of keeping a talent pool.

Stibo Systems has implemented security features to prevent the unauthorized release of or access to personal data. For example, the server hosting the Site is located off-site in a secure facility, where only certain personnel have access. The server also has firewalls designed to protect it from outside access and to detect any intruders. Any remote access requires password and browser security. Please be advised, however, that the confidentiality of any communication or material transmitted to or from Stibo Systems via this Site or email cannot be guaranteed. Accordingly, Stibo Systems is not responsible for the security of information transmitted via the Internet. For more private communication, you may contact Stibo Systems.

This Site may also contain links to other websites or advertisements for or placed by third parties. If you access a third-party website from a link on this Site, any information you disclose on that site is not subject to this Privacy Policy. Stibo Systems is not responsible for the privacy practices of such websites, advertisers or third parties, or for the content of such websites or advertisements. It is possible that these links or advertisements, themselves, may be used by third parties or others to collect personal or other information about Site visitors. Stibo Systems is not responsible for the privacy practices of such websites, such third parties or the content of such websites. Stibo Systems does not control these third parties' use of cookies, collection of information or how they manage such information. It is solely your obligation to review and understand the privacy practices and policies of these other websites and of these third parties.

You have a right of access to the personal data, which we process and store about you, subject to certain statutory exceptions.

Furthermore, you have the right to object to the collection and further processing of your personal data. Moreover, you have the right to rectification of your personal data, or to require us to restrict the processing of your personal data.

If you so request, we will erase the personal data which we have registered on you without undue delay, unless we may continue the processing on another legal basis, e.g. if the processing is necessary to defend a legal claim or to answer on a request from you.

Under certain circumstances, you may also request that we provide you with an overview of your personal data in a structured, commonly used and machine-readable format and request us to transmit such data to another data controller.

If you wish to exercise your rights as described above or if you have any questions about Stibo Systems’ collection and processing of your personal data, please contact us by following this link and filling out the contact form.

You may at any time lodge a complaint with the competent supervisory authority.

Stibo Systems collect the personal information you provide when making a registration for an event. The categories of information may include: name, title, business email, company name and any preferences such as food preferences and interests/preferred session/tracks at the event. We use this information as we have a legitimate interest to: organize/plan the event; provide confirmation and relevant information about the event our products and services. At these events, whether in person or virtual, we may transfer the personal data collected to sponsoring partners, who may use this information for marketing purposes.

At some events Stibo Systems will provide RFID badges to attendees. This allow attendees to have their badge scanned by exhibitors in order to provide consent for receiving follow up communication regarding the event/sessions/products or services. Please note that this is optional and all attendees may refuse to have their badge scanned.

We reserve the right to amend this privacy policy based on substantial changes in the legislation, new technical solutions, new or improved functions and to improve the website.