Customer Experience Data Cloud

Single Customer View

Eliminate duplicates, enrich customer accounts and connect data across your business. With a single, reliable 360° view of every customer, you can create invaluable customer insights and deliver a personalized and seamless customer experience.

CXDC Unified-Single-View

Fragmented customer data is holding your organization back

Today's customers interact with your business across many channels, creating data that becomes scattered across many different systems. You end up with duplicated, inconsistent records, outdated information and a fragmented view of your customers.

 

It becomes difficult to truly understand their needs, leading to missed opportunities and frustration. But it doesn't have to be this way. A single customer view can help you overcome these challenges and improve the effectiveness of your customer relationship management (CRM).

Building exceptional customer experiences for leading brands

Customer: Clarins logo
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Customer: Würth logo
Customer: Samsung logo

Feel the power of the Customer Experience Data Cloud

All the features you need to connect, cleanse and enrich your customer data, creating a single customer view.

Customer consolidation & data steward work in action

Discover how to create a single, trusted view of your customers by identifying verified relationships and resolving duplicate records.

A single customer view can be the difference between customer love and frustration

Single Customer View, part of Customer Experience Data Cloud, is a cloud service that helps you create a single view of your customers, so you can personalize experiences and make better decisions.

Personalize at scale
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Boost sales by engaging customers on a deeper, more personal level. With a unified customer view, you can overcome the challenges posed by fragmented, inconsistent data. Personalize every conversation at scale to build stronger relationships and a loyal customer base.
Streamline compliance
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Build a trustworthy, single source of customer data to support compliance with data privacy regulations like KYC, HIPAA, GDPR and CCPA, while keeping your customers' data safe. Keep centralized, accurate records, enforce data governance policies and secure sensitive information to avoid breaches and fines.
Be more efficient
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Make your operations smoother and save money on customer data management. By eliminating data silos, inconsistencies and duplicates, sales teams get the information they need and efficiency goes through the roof. With streamlined processes, you free up valuable time and resources for more strategic initiatives.
Create and retain loyal customers
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Increase customer loyalty and reduce churn by better understanding your customers and offering relevant cross-sell and upsell offers. By truly knowing every customer and delivering unforgettable experiences across omnichannel touchpoints, you keep them engaged and satisfied, improving retention rates.
Explore deeper insights
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Uncover a whole new level of insights into customer behaviors and preferences. Consolidate, clean, match and merge your customer data to enable trustworthy analytics, find your best customers, improve the effectiveness of your marketing tools and make smarter business decisions.

Ready to see more?

Let's talk about how master data management can drive growth, efficiency and transformation in your business.

Contact us