Product Information Management (PIM) is the technology-enabled discipline of centralizing, organizing, categorizing, localizing, synchronizing and enriching product data. But did you know PIM can enhance the customer experience significantly? What does data about your products have to do with customer experience, you might ask? A lot actually.Read More
When a simple Google Search on “How to get started with Master Data Management” gives you 13,600,000 hits, it is not surprising if you're not sure how to approach Master Data Management. Whether you are considering if your business needs to adopt a master data management solution for your enterprise data, if you have already decided that it does but you don’t know where to start, or if you already have some master data management capabilities implemented but feel that they need to be updated, these three initial steps will help you get started.Read More
Everyday many employees create and reuse product information and digital assets as part of their daily tasks. It is very common that no central repository exists for storing this information. Users have to look for assets or product information in multiple locations over the network, or re-create assets and descriptions from scratch.Read More
Everybody is talking about it but only a few are actually doing it. We are of course talking about creating that personalized customer experience that turns prospects into customers and customers into brand advocates. How do you do that? And what exactly is a ‘good’ and ‘personalized’ customer experience?Read More
We have heard it over and over again: Efficient and agile enterprises tend to come out on top. But what determines whether a business is fast and flexible enough? In this blog post we will take a look at one of the main elements in an effective enterprise dealing with products; time-to-market. Why is it so important and how can master data management for products help?Read More
The 25th of May 2018 has come and gone, and the General Data Protection Regulation (GDPR) is now official. In this blog post we'll share a few insights into what you as a business should—and should not—do, in the wake of the GDPR.
Friday the 25th of May 2018 will probably go over in digital history as a day to remember, as it marks the day the General Data Protection (GDPR) kicked in, unlocking a whole new standard for what to do—and more importantly not to do—with the personal data of European Union citizens. The GDPR is predicted to be the spark that lights a new data protection mindset with both consumers and businesses—and not just in the EU, but globally.
Up until this date, a lot of the information about the GDPR has been aimed at enterprises, guiding them to compliance. But really, the regulation is largely created with the aim of serving individuals. So, in this blog post we’ll fill you in on what the regulation means for you as a European Union consumer (we’ll cover what it means for non-EU citizens further down the text). What exactly can you expect of companies and organisations in a post-GDPR world? Read on, and find out. Perhaps organisations can even learn a thing or two from this post.Read More
Statistically speaking, Friday marks the preferred day in the week for most working people. For most, it’s the final nail in the coffin of the working week, and the first opportunity to let your hair down, relax and perhaps engage in a couple of days of overindulgence. Unless of course this particular Friday is the 25th of May 2018 ...
… does it ring any bells? If not, it should, because it’s a Friday unlike any other in the history of data management, and here’s why. Friday 25th May marks the day on which the GDPR (General Data Protection Regulation) comes into force.
The intersection of digital technology and heightened consumer expectation has had a colossal impact on nearly every industry. Regardless of what your business does, you are likely under intense pressure to deliver new products, services and growth faster than ever before. From niche competitors and digitally minded upstarts to established monolith competitors, the stakes are constantly being raised. So how do you keep up?Read More
Just a year from now the European Union's General Data Protection Regulation (GDPR), that aims to strengthen data protection for individuals, will come into force. It will affect all companies inside and outside of Europe that are storing and managing personal data of European citizens.Read More