
As the pressure intensifies on supply chains to deliver products faster and more efficiently, manufacturers, distributors and retailers worldwide are implementing global data synchronization strategies and turning to the Global Data Synchronization Network (GDSN).
GDSN connects data pools to the GS1 Global Registry, a global "yellow pages" directory operated by GS1 GDSN, Inc. The network provides an environment where standards-based data is exchanged in a streamlined manner throughout your entire global supply chain, reducing supply chain errors with information that is accurate, up-to-date and compliant with industry standards.
The STEP master data platform is a key enabler for global data synchronization. By implementing STEP prior to joining the GDSN, you will have a stronger foundation on which to execute a successful data synchronization strategy. And if you are already synchronizing product data at some level, STEP will help you reap the full benefits of your GDSN investment.
The STEPtrade component in STEP allows for direct integration between the GDSN and the internal STEP master data repository. The GDSN integration can be the single point of contact for exchanging data with suppliers. It can also work in tandem with other data on-boarding initiatives to capture rich marketing data—such as images, rich product descriptions and other key product attributes—that go above and beyond what is available through the GDSN.
The integrated approach between STEP and STEPtrade help you:
Furthermore, as a certified 1SYNC solution partner, Stibo Systems helps manufacturers publish data to the GDSN via the 1SYNC data pool. And we are certified to enable retailers and distributors to receive data from the GDSN. By building and managing this connection for you—and supporting 1SYNC’s advanced data synchronization solutions—we provide significant cost savings, deliver faster integration and provide you with a certified resource of standards-compliant services.
The STEP master data platform is a key enabler for global data synchronization. But STEP helps you to go far beyond GDSN compliance. For instance, STEP enables you to supplement the GDSN integration by easily creating point-to-point feeds from your suppliers and to your customers. It also allows you to communicate a broader and richer set of data—anything from images to rich media, documentation, installation guides, hazmat information, feature-and-benefit statements, customer reviews and testimonials. Even descriptive elements such as detailed product copy and descriptions that are not part of the current GDSN requirements.
STEP works in tandem with your data synchronization strategy by creating a single source for the management of product data across your organization, leading to: