Best-of-Breed
Master Data Management Platform, STEP, Chosen as the Foundational Technology to
Accelerate Growth of Australian Retailer
Sydney, Australia, June 21, 2017 – Stibo Systems, the
global leader in multidomain Master Data Management (MDM) solutions, today
announced that City Beach, one of Australia’s most iconic retail brands, has
chosen its STEP Trailblazer MDM solution to help meet City Beach’s business
needs, as the youth fashion retailer speeds up its growth online.
Stibo Systems will be delivering a key
foundation piece of City Beach’s digital transformation journey by onboarding
item data, enriching this information and pushing it out to online channels,
affiliates and a large range of shopping channels such as Google Shopping, Bing
Merchant Centre, eBay and many others.
By implementing the STEP solution, the retailer
will attain a fast and efficient business process to set up items for many
sales channels in a single streamlined effort.
Established in Brisbane in 1985, City Beach has
grown from just one store to an Australia-wide network of more than 60
locations. Today, City Beach offers a massive range of styles from over 300
brands that reflect the constantly evolving trends of the youth lifestyle
market. The company has recently seen exponential growth in the new digital
marketplace.
“We carefully reviewed a range of solutions in
the information management space,” says Anita Dorwald, Chief Operating Officer,
City Beach Australia: “The Stibo Systems solution and the Stibo team stood out.
Ease of configuration, speed of implementation and an unparalleled industry
vertical expertise were key drivers for our choice.”
“City Beach is a local Australian retailer with
bold plans and the expertise to deliver on those plans. Our local team is
extremely proud to be chosen as an essential part of the City Beach future,”
says Willem Van Dijk, Managing Director, Stibo Systems Australia: “We look
forward to helping City Beach create a digital business core of operational
data that can support their ongoing digital journey.”
Tweet this: Youth
fashion retailer @CityBeach Australia selects @StiboSystems #MDM
solution to provide “digital heart” for its many sales channels.
About Stibo Systems
Stibo
Systems believes the future of business requires a Digital Business Core™ of
operational data that is continuously shaped and delivered to where it can
produce superior business outcomes. Stibo Systems is the driving force behind
hundreds of forward-thinking companies around the world who have unlocked the
full value of their information. Embracing a business-first mindset, Stibo
Systems powers business users to act with confidence in their data, adapt
quickly to changing market conditions and go beyond to anticipate what’s next.
Stibo Systems is a privately held subsidiary of the Stibo A/S group, originally
founded in 1794. Its corporate headquarters is located in Aarhus, Denmark. For
more information, visit www.stibosystems.com.
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