With ten different brands (e.g., ShoeMall and Stoneberry), Mason Companies uses Stibo Systems’ Product MDM platform as an enterprise solution to onboard products from over 1,000 suppliers to each of these brands. This approach streamlines their business operations and prevents organizational siloes.
A fast and smooth product onboarding and having a single, consolidated source for product data are the primary benefits, supporting both improved operational efficiencies as well as excellent customer experiences.
“It all starts with our product data, making sure that it’s sound and is supporting those initiatives with our customers,” says Adam Birkholz, Senior IT Business Analyst.
Enabled by innovative features and by leveraging AI, product lifecycle management and multiple domains, the company has set out to scale their business to be sure they remain their customers’ trusted shopping destination.
The Business Payoff
Scaling for the future. Using the MDM platform as their Digital Business Hub has enabled Mason Companies to increase their speed-to-market, scale the business and prepare it for excellence in consumer experience.
Workflow automation and establishing a single source of truth has helped consolidate product data for improved customer experiences ensuring loyalty and solidifying their position as a market leader.
The Customer Experience
Award winning data management. Since 2012, the flexibility of the platform has allowed Mason Companies to scale the business and continues to do so.
The support from Stibo Systems during and after the implementation has enabled them to take full advantage of the solution, resulting in an achievement award from independent analyst firm The Information Difference for their innovative use of MDM.