Integrating data after M&A
Following multiple acquisitions came the challenge of merging different sets of product data, as well as the need to speed up data upload and population without relying on additional resources.
Stibo Systems’ Product Master Data Management solution enabled LIXIL to automate their data management using a centralized data strategy. All brand products are now merged into the same data format and populated as consistent data from a single source to websites and sales catalogs.
“We have consolidated our product data creation process, so that one workflow ties together regional and local R&D, product marketing and brand,” says Khim Siang Lim, Digital Manager.
The Business Payoff
A solid data foundation. As an enterprise solution for a global company, the solution enables LIXIL to act with agility and confidence in its data. They can quickly upscale their business with new products and share trustworthy product information with any sales or partner channel in any language. “Our regional managers appreciate that they can now find all product-related information by just one quick look-up,” says the digital manager.
The Customer Experience
Collecting once, using everywhere. Regional managers have gained a clear overview over which SKUs are sold where and which ones are missing in certain countries. It’s easy to search related product information such as images and digital assets. With that, LIXIL has taken a giant leap towards creating a Digital Business Hub where the most important data assets are gathered once and distributed to all users.