… and how does the consumer goods industry benefit from master data management? One of the most common questions that come up in conversation at conferences or in business meetings is: “What is the difference between CPG and FMCG?” The short answer is that CPG is the acronym for consumer-packaged goods and these products encompass the most common and frequently purchased items by consumers. FMCG is a subset of CPG that is focused on t...
1/18/23 |
4 minute read