Across virtually every industry, the volume of operational information about products, customers and suppliers is rising exponentially in both size and complexity. Managing this master-level information proactively as it flows through the business is essential to improving business performance.
Unfortunately, in most organizations, this operational information is duplicated and scattered across multiple systems and applications. As it evolves independently, it becomes error-prone. It keeps decision makers from having a unified view of operational intelligence. And it prevents customers from getting the accurate and timely information they need to make purchasing decisions.
The result: higher costs, missed sales opportunities, eroding margins and increased risk.